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Twitter Etiquette for Businesses

May 1st, 2009|Jeff Klein | 1 Comment

With approximately 6 million users and 55 million monthly visits (according to Compete.com), Twitter has become one the most dominant social media websites. Because of their rapid growth, businesses have embraced social media sites such as Twitter. Developing an online presence where their users are, is a smart online marketing strategy.

Because Twitter is still evolving, businesses are still figuring out how to leverage it effectively. Each new feature brings a new opportunity for businesses to introduce their products or services. Businesses must be careful however. Just like in the offline world, there are rules and standards of behavior for social mediamarketing. Social media etiquette should be observed by businesses (and consumers too) so they don’t alienate their target market.

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Legacy Locker – Estate Planning 2.0

April 17th, 2009|Jeff Klein | 2 Comments

With thousands of new websites launched every day, what separates successful sites from the rest is the value they offer. Successful websites solve a problem and enhance the lives of users. I’m always excited to find sites like these and wanted to share one with you.

Legacy Locker allows you to securely store your usernames, passwords and other important information for all your digital assets. In the event of your death, your information is sent to the beneficiaries you designate. The goal of estate planning is to maintain and enhance financial security for you and your family. A traditional estate plan can help you avoid probate, maintain privacy, and facilitate the transferring of assets. But what happens to your online estate when you pass away?

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Top Domain Name Sales – First Quarter 2009

April 7th, 2009|Jeff Klein | 2 Comments

Despite the troubled global economy, the domain industry continues to experience tremendous growth. Domain name values continue to rise as more businesses and entrepreneurs realize the value of owning premium domain names.

Premium domain names are a viable investment due to their potential for sale (flipping), or development into profitable long-term businesses. While it may take years for the traditional real estate market to rebound, domains continue to grow in value.

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Affiliate Fuel “Changing Focus”

March 26th, 2009|Jeff Klein | 3 Comments

Ad network Affiliate Fuel is suspending their relationships with publishers as of April 1, 2009.

An email sent to all affiliates yesterday explained that “Experian Interactive Media, who owns Affiliate Fuel, has decided to take a different direction with our affiliate network.  We are changing our focus from an affiliate network to an internal marketing channel….As of 4/1/09, your Affiliate Fuel login will no longer work and your account will not be credited for any activity as of this date.”

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Twimailer – Follow Me to Your Inbox

March 11th, 2009|Jeff Klein | 5 Comments

If you are a Twitter user, you really should check out Twimailer, a simple yet powerful new Twitter application. In short, Twimailer provides full details of your new followers, delivered it directly to your inbox. Instead of having to click through to the follower’s profile to decide if you want to follow them back, Twimailer gathers all their relevant information and delivers directly to you. You see essentially everything on the user’s Twitter page but without having to click through to visit the Twitter site.

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