Speaking at The SEMPO Cities Digital Marketing Event 10/18

I’m excited to be speaking at The SEMPO Cities Digital Marketing Event on 10/18 at Lynn University. South Florida is fortunate enough to be one of the 20 cities across the globe to feature a SEMPO Cities conference event. Whether you enjoy networking with other marketers and advertisers or you are eager to learn from today’s digital thought leaders, SEMPO Cities South Florida will definitely be a don’t miss event! Register here http://www.sempo.org/event/cities-2016-south-florida.

SEMPO Cities Digital Marketing Even

New Article Posted on Engadget

I recently became an Engadget Public Access contributor and published my first article, The Role of Social Media in Government.

Public Access is the community content site where Engadget readers and fans can share and publish their thoughts, opinions and experiences with technology and the ways in which it intersects with every day life. Sign up and let your voice be heard!

Check out the article and let me know what you think about this important topic. You can also view a full list of my articles on my editor profile.

My Mobile Marketing Book is Now Available

I’m very excited to announce the publication of my first book Mobile Marketing: Successful Strategies for Today’s Mobile Economy. The book, now available on Amazon.com, provides small businesses analysis and insight into the dominant role mobile marketing is playing in the lives of consumers.

I provide specific strategies business owners can employ to make sure they too are making the mobile transition. These mobile marketing strategies do more than keep your business from falling behind; they can give you a competitive advantage when you apply them creatively.

Read the full post - My Mobile Marketing Book is Now Available

Top 5% on LinkedIn

I just received an email from LinkedIn congratulating me on having “one of the top 5% most viewed LinkedIn profiles for 2012.”

I realize this is a total ego play on the part of LinkedIn as they encouraged me (and the other 10 million people in the top 5%) to share this distinction with our friends, but it’s still pretty cool.

Here is a link to my public LinkedIn profile.

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SEO Benefits of Online Reviews

These days, when someone is interested in a business, it is easy for that person to find a wealth of information on that business just by searching the Internet.  Not only is it possible to browse your business website to get a good idea of what you offer, buy potential customers can also use reviews of your business to make the important decision of whether or not they want to work with you.  This has very obvious implications when it comes to earning new customers . . . but did you know that online reviews can also go a long way in lending to your business website’s creditability, by strengthening its search engine optimization (SEO)?

Read the full post - SEO Benefits of Online Reviews