May 6th, 2010|
Jeff Klein |
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I am beyond excited that Duke won it’s fourth NCAA Championship last month over a tough Butler team. What an exciting game. I’m so proud of the Duke program and their journey this season.
As many of you know, I am the Webmaster for Coach K’s Official website, CoachK.com. I thought I would share what’s been going on with his site during Duke’s Championship run.
Read the full post - Duke’s Championship and CoachK.com
January 19th, 2010|Jeff Klein |
5 Comments
There’s a lot of buzz right now about a new info product the reveals a secret “backdoor” into Google advertising. The secret allows you to specifically target your ads to appear in Gmail. While the search volume is lower for Gmail, it is highly targeted traffic.
The $97 info product is by Ryan Deiss and is available at GmailMindTricks.com (not an affiliate link) if you’re interested.
If you’d like to know how to make your ads appear in Gmail without spending $97, check out this YouTube video posted by Austin Lau, an Agency Media Planner at Google.
Read the full post - How to Target Gmail with Google AdWords
December 31st, 2009|Jeff Klein |
1 Comment
I received word this week that the CoachK.com website I designed has been added to the WordPress Showcase. I am a huge fan of WordPress. For one of my designs to be featured in their official Showcase is very exciting.
CoachK.com is the Official Website of Duke Basketball Coach Mike Krzyzewski. If you haven’t seen the site, check it out at CoachK.com and vote it up over at the WordPress Showcase.
I’ve been working with Duke Basketball since 2004 and I’m very proud of my association with Coach K and the program. The current design of the site, powered by WordPress, was launched in August 2009. Read my post about the site launch to learn more about my use of WordPress.
November 6th, 2009|Jeff Klein |
2 Comments
People’s desire to stay connected is one reason why sites such as Twitter and Facebook are so popular. One common characteristic people share is they want that connectivity to be as simple as possible. This is where Brizzly comes in. Brizzly is a Twitter and Facebook client that provides “a simple way to experience the social web”.
A web-based social reader, Brizzly is laid out in a way that just makes sense; it has a very simple interface and the site itself runs smoothly and seamlessly. Once you create an account, it’s easy to find your way around the site. There’s even a “Getting Started” video and help section to answer most of your questions. Brizzly’s usability is not an accident. Brizzly was created by some of the same people who built Google Reader.
Read the full post - Brizzly Review: A Better Social Media Reader
October 12th, 2009|Guest Post |
6 Comments
This is a guest post by search engine marketing expert Jerry West. I’ve known Jerry since 2004 and have followed his teachings ever since. When it comes to SEO, Jerry is one of the best in the business. I am proud to call Jerry a mentor and friend.
While you may argue that if you don’t optimize your Title Tag for your targeted keyword phrase you won’t be able to rank at the top of Google, I’d reply, “You’re wrong.” When is the last time you have actually studied the search results in Google? Often, many of the top ten results do not have the keyword you searched for in the Title Tag. It’s true.
It isn’t a big secret that you can use incoming anchor text to get top rankings in Google, but making the Title Tag compelling means that you can get more clickthroughs than your competitors even if they outrank you. And that is the key: clickthroughs.
Read the full post - The Title Tag: The Unused Marketing Weapon
