I’m very excited to announce the publication of my first book Mobile Marketing: Successful Strategies for Today’s Mobile Economy. The book, now available on Amazon.com, provides small businesses analysis and insight into the dominant role mobile marketing is playing in the lives of consumers.
I provide specific strategies business owners can employ to make sure they too are making the mobile transition. These mobile marketing strategies do more than keep your business from falling behind; they can give you a competitive advantage when you apply them creatively.
Read the full post - My Mobile Marketing Book is Now Available
These days, when someone is interested in a business, it is easy for that person to find a wealth of information on that business just by searching the Internet. Not only is it possible to browse your business website to get a good idea of what you offer, buy potential customers can also use reviews of your business to make the important decision of whether or not they want to work with you. This has very obvious implications when it comes to earning new customers . . . but did you know that online reviews can also go a long way in lending to your business website’s creditability, by strengthening its search engine optimization (SEO)?
Read the full post - SEO Benefits of Online Reviews
Yesterday I presented at the Search Engine Marketing Tech Forum at FAU. I spoke on the topics of SEO and Local SEO. The event went great. There was approximately 180 people in attendance. The other panelists and I shared some valuable and actionable info.
I posted my presentation on SlideShare last night and sent out a tweet and facebook post about it.
One thing I noticed was that the presentation was ranking in Google almost immediately.
Today I got an email from SlideShare that my presentation was “being talked about on Facebook more than anything else on SlideShare, so they put it the on homepage of SlideShare in the “Hot on Facebook” section. So far after about 12 hours, the presentation has received 289 views.
Read the full post - Tech Forum Presentation Posted